Program Image Leadership and Communication

Leadership and Communication

Short or summer course

Erasmus University Rotterdam mapmarker icon Rotterdam Research university
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It's essential that communication professionals gain a deep and solid understanding of general management, in order to effectively communicate their organisation's objectives and goals.
It's essential that communications professionals first understand what managers and directors are trying to achieve – and the processes in the business – before they are able to communicate this information effectively throughout the organisation. This requires a good understanding of general management. You will perform detailed analyses of a range of business cases to aid your understanding; each one focuses on a different functional area of management.

The value of the general management perspective becomes particularly clear to communicators when running a function (like Media Relations) or department (like Corporate Communication); for it is here that the interplay of different functional imperatives—with their often conflicting views—becomes most apparent. Thus, this course focuses on the challenge of effectively combining the requirements of each functional area with the overall needs of the enterprise.

Language

English

Title

-

Duration

3 days

ECTS credits

Information not available

Accreditation

Information not available

Tuition fee 2025/2026

€ 3,400

€ 3,400


Admission

Application requirements

Information not available

Check when you can start and what you have to pay!

Tuition fees  
€ 3,400
€ 3,400
Information not available
Start date App. deadline EU/EEA App. deadline Non-EU/EEA
3 Jun '25 - -

Contact

Erasmus University Rotterdam

Main address
Burgemeester Oudlaan 50
3062 PA Rotterdam

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