Communication Science: Entertainment communication

Our attention span averages just 8.25 seconds—shorter than a goldfish’s. In this fleeting moment, entertainment becomes essential for capturing interest. A scientific understanding of entertainment design is therefore crucial for any organisation aiming to enhance the appeal and impact of its message. Join our Master's programme rooted in media psychology and prepare for the fast-evolving media landscape.

The curriculum of the Master’s in Entertainment Communication comprises one year of full-time study. You will focus on the experience and impact of entertainment media and technology among a range of different groups, individuals, and contexts. We pay special attention to how content and design are related to the audience’s needs and preferences.