Program Image Marketing

Marketing

Master

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The best marketers prove themselves where it matters: at the heart of the business world. You will tackle the most pressing issues of the day: how can Microsoft Office 365 compete when almost everyone uses a free service such as Google Docs? What sales and product strategy should FrieslandCampina adopt for its Chocomel brand in France, Germany and China – markets where chocolate drinks are perceived very differently?

This is where your Master’s in Marketing at Vrije Universiteit Amsterdam begins.

You will be given the state-of-the-art knowledge and marketing theory you need to make a genuine difference in the field of marketing. You will be taught by the very best: leading experts who publish in the most prestigious international marketing journals. They will help you find your own way in the world of branding & advertising, digital marketing, geomarketing, marketing strategy, consumer marketing, retail and e-commerce, and cross-cultural consumer research.

Each of your seven courses kicks off with a briefing at a leading national or international organization – such as Heineken, Microsoft, SuitSupply, FrieslandCampina and TUI. These global brands will present their current challenges and ask you to provide a solution.

Language

English

Title

Master of Science

Duration

1 year

ECTS credits

Information not available

Accreditation

NVAO

Numerus Fixus

Tuition fee 2023/2024

€ 2,314


Admission

Application requirements

Information not available

Check when you can start and what you have to pay!

Tuition fees  
€ 2,314
Information not available
Information not available
Start date App. deadline EU/EEA App. deadline Non-EU/EEA
1 Sep '23 31 May '23 1 Apr '23

Contact

Vrije Universiteit Amsterdam

Main address
De Boelelaan 1105
1081 HV Amsterdam
020 - 5985000

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