Program Image Strategic Product Design

Strategic Product Design

Master

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Mastering design's impact on business and markets.

 

Great products and services don't just happen. Behind them lies a development process that starts with careful consideration of market needs, the competitive environment, company resources, the brand image, and the style and function of the new product or service to be created.

 

The focus of the Strategic Product Design (SPD) Master’s programme is on the business context of product and service design. This can be the context of large international corporations, strong design consultancies, or start-up entrepreneurship.

 

The programme’s emphasis is on translating a company’s strategy and market opportunities into a strong product or service portfolio. SPD provides the insights and the tools to exploit business resources and market opportunities. In other words, it aims at maximising the impact of design on business and markets!

 

Students learn to apply techniques like market and brand analysis, future scenarios, and technology road mapping as drivers for strategic product design. They also learn to create robust design strategies for business with a strong social and economic rationale. Ultimately, students acquire the skills to help companies conceptualise, develop and introduce socially sound, and commercially successful products and services.

Language

English

Title

Master of Science

Duration

2 years

ECTS credits

Accreditation

NVAO

Numerus Fixus

Tuition fee 2024/2025

€ 2,530


Admission

Application requirements

Information not available

Language requirements

6.5
IELTS overall band
90
TOEFL internet based

Check when you can start and what you have to pay!

Tuition fees  
€ 2,530
Information not available
Information not available
Start date App. deadline EU/EEA App. deadline Non-EU/EEA
1 Sep '24 15 Jan '24 1 Apr '24
1 Feb '25 1 Oct '24 1 Oct '24
1 Sep '25 15 Jan '25 1 Apr '25

Scholarships

You can check if you're eligible for scholarships that apply to this course.

OECD

StuNed Scholarship Programme

StuNed Scholarships for master studies, short courses and customised training programmes are available for Indonesian professionals with at least 2 years' work experience in a development-related organisation.

UNESCO

Unido

Contact

Delft University of Technology

Main address
Mekelweg 5
2628 CD Delft
015 - 2788012

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